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PRINCIPLE LONG TERM CARE

Ownership rollup across 40 nursing homes in 3 states: Kentucky, North Carolina, Virginia. The "follow the money" view of an operator’s whole portfolio — the pattern a single facility page can’t show.

Insights

The chain’s homes average 3.0 of 5 stars on the CMS overall rating — roughly in line with the ~2.9 average of the 3 states it operates in. It is improving: across the same 40 homes rated throughout, the average rose 0.88 stars between 2025-02 and 2026-06. We benchmark against its own states because CMS ranks the health-inspection star within each state, so a national comparison (national average ~3.0) partly measures where a chain operates rather than how it operates.

40
Homes in this chain
5,238
Certified beds131 per home on average
75%
Occupied3,932 residents a day across 5,238 beds
+0.88
Star changeacross the 40 homes rated throughout · 2025-02 to 2026-06
3
States covered
3.0
Average CMS rating~2.9 in its states · ~3.0 nationally

Where the rating comes from

The CMS overall star blends three different things. Split apart across the whole portfolio, they say different things about an operator: thin staffing is a budget decision made above the building, while a weak inspection score is what surveyors actually found inside it.

ComponentChain averageBasis
Health inspection2.9 of 540 rated homesstate surveyors’ findings, ranked within each state
Staffing3.0 of 540 rated homesfrom payroll (PBJ) hours
Quality measures3.2 of 540 rated homeslargely self-reported clinical data

Averaged across this chain’s rated homes. Health-inspection stars are assigned within each state’s own distribution, so for a chain spanning several states this component mixes distributions and is best read alongside each home’s actual citations.

Portfolio red flags

How many of this chain’s homes carry the most serious CMS markers. One flagged home can be local; a pattern across the portfolio is an operator-level signal worth researching.

5 with immediate-jeopardy citations4 with an abuse flag19 with federal fines

Follow the money — chain finances

Aggregated from each home’s CMS Medicare cost report (HCRIS). Related-party payments are dollars a home sends to landlords or management companies under common ownership — the main channel through which private-equity and REIT owners can pull money out of a home while its own books still show a thin margin.

$100.2M
Related-party expensesummed across 40 homes · FY2023 cost reports
22%
of operating expensegoes to related companies, across the 40 homes reporting both figures
-0.5%
Operating marginrevenue-weighted across 40 homes with a cost report
$1.0M
Total federal fines19 homes fined

Only homes with a cost report on file are included, so the related-party total is a floor. Cost reports are self-filed, unaudited, and a year or two behind.

Who pays — share of resident-days across this chain
Medicaid 71%Medicare 9%Other / private 20%

Weighted by each home’s average daily census, across the all 40 homes that report both a usable payer mix and a census. Homes whose cost report fails the same validity check the facility pages apply are left out of this figure entirely rather than counted as zero.

Every home in this chain

Lowest-rated first, so the homes most worth a closer look sit at the top. Each links to its full inspection, staffing, fines, and ownership record.

HomeCMS ratingFlags
Somerwoods Rehabilitation and Healthcare CenterSomerset, KY 1 of 5
Ayden Court Nursing and Rehabilitation CenterAyden, NC 1 of 51 immediate-jeopardy $37,700 fined
Greendale Forest Nursing and Rehabilitation CenterSnow Hill, NC 1 of 5$18,132 fined
River Trace Nursing and Rehabilitation CenterWashington, NC 1 of 52 immediate-jeopardy $32,991 fined
University Place Nursing and Rehabilitation CenterCharlotte, NC 1 of 5$276,401 fined
Greenwood Rehabilitation and Healthcare CenterBowling Green, KY 2 of 5
Cherry Point Bay Nursing and Rehabilitation CenterHavelock, NC 2 of 53 immediate-jeopardy $167,122 fined
Clear Creek Nursing & Rehabilitation CenterMint Hill, NC 2 of 51 immediate-jeopardy $105,396 fined
Graham Healthcare and Rehabilitation CenterRobbinsville, NC 2 of 5Abuse flag
Macon Valley Nursing and Rehabilitation CenterFranklin, NC 2 of 5Abuse flag $5,689 fined
Magnolia Lane Nursing and Rehabilitation CenterMorganton, NC 2 of 5
Northchase Nursing and Rehabilitation CenterWilmington, NC 2 of 5$7,901 fined
Tower Nursing and Rehabilitation CenterRaleigh, NC 2 of 52 immediate-jeopardy
Westwood Hills Nursing and Rehabilitation CenterWilkesboro, NC 2 of 5Abuse flag
Willow Creek Nursing and Rehabilitation CenterGoldsboro, NC 2 of 5$15,358 fined
Bethany Woods Nursing and Rehabilitation CenterAlbemarle, NC 3 of 5
Franklin Oaks Nursing and Rehabilitation CenterLouisburg, NC 3 of 5
Greenhaven Health and Rehabilitation CenterGreensboro, NC 3 of 5Abuse flag $123,126 fined
Harmony Hall Nursing and Rehabilitation CenterKinston, NC 3 of 5$15,593 fined
Pine Ridge Health and Rehabilitation CenterThomasville, NC 3 of 5
Piney Grove Nursing and Rehabilitation CenterKernersville, NC 3 of 5$10,699 fined
Premier Nursing and Rehabilitation CenterJacksonville, NC 3 of 5$51,984 fined
Richmond Pines Healthcare and Rehabilitation CenteHamlet, NC 3 of 5
Riverpoint Crest Nursing and Rehabilitation CenterNew Bern, NC 3 of 5
Smoky Mountain Health and Rehabilitation CenterWaynesville, NC 3 of 5
Springbrook Nursing and Rehabilitation CenterClayton, NC 3 of 5$25,625 fined
Lake Way Rehabilitation and Healthcare CenterBenton, KY 4 of 5
Barbour Court Nursing and Rehabilitation CenterSmithfield, NC 4 of 5
Carolina Rivers Nursing and Rehabilitation CenterJacksonville, NC 4 of 5$4,271 fined
Chowan River Nursing and Rehabilitation CenterEdenton, NC 4 of 5
Croatan Ridge Nursing and Rehabilitation CenterNewport, NC 4 of 5
Kerr Lake Nursing and Rehabilitation CenterHenderson, NC 4 of 5$19,620 fined
Lake Park Nursing and Rehabilitation CenterIndian Trail, NC 4 of 5$34,624 fined
Northampton Nursing and Rehabilitation CenterJackson, NC 4 of 5
Wilson Pines Nursing and Rehabilitation CenterWilson, NC 4 of 5
Wayland Nursing And Rehabilitation CenterKeysville, VA 4 of 5
Grantsbrook Nursing and Rehabilitation CenterGrantsboro, NC 5 of 5
Harnett Woods Nursing and Rehabilitation CenterDunn, NC 5 of 5
Jacob's Creek Nursing and Rehabilitation CenterMadison, NC 5 of 5$16,801 fined
Maple Grove Health and Rehabilitation CenterGreensboro, NC 5 of 5$50,310 fined
Read this as a floor, not a verdict. CMS chain and ownership data is known to under-report private-equity and REIT ties, and a low chain average can hide strong individual homes (or vice-versa). Use it to know which questions to ask — then read each home’s actual inspection record and confirm current ownership with your state licensing agency.

Source: CMS Provider Data Catalog (nursing-home ratings, deficiencies, penalties, and ownership) and the CMS Medicare cost report (HCRIS) for finances. Chain membership is as reported to CMS. CMS extracts retrieved 30 August 2026; CMS refreshes them monthly, so counts here are as of that date. Verify with the facility and your state regulator.